FourFourTwo

FourFourTwo (FF2) is a global magazine and online publication based in London, UK. To highlight the various teams, clubs, and styles of play, the system is flexible and reimagined by reflecting the feeling of play and energy.

Identity + Print
Sports
2020

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hat&beard press

hat&beard press (h&b) is a publication and print production house based in Los Angeles. They work on books for cult audiences while also working on championing the redesign of classics. The identity and visual language uses typography as the method of communication.

Identity + Print
Culture
2021

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dublab

dublab is a non-profit radio station based in Los Angeles that connects people around the world. When working on the visual identity, I wanted to keep the music and technology in mind while focusing on the raw energy of the city.

Identity + Print
Music
2022

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¿XICANO, Y QUÉ?

Being Xicano is a mindset and attitude people carry about who they are and how they want to be perceived. This book was about discovering my roots.

Publication
Culture
2021

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GoodBad

Art is usually seen in a world ran by people with power showcasing what they think is “good,” meaning they know what is “bad.” GoodBad highlights portraiture by contemporary artists who use humor in their work to reshape perspectives on the art world.

Publication
Art
2020

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Camp Flog Gnaw

As a rebrand for Camp Flog Gnaw, a festival by Tyler The Creator, the visual language uses collage, doodles, and fun vectors to reflect Tylers energy. The idea was to give the people who purchased a ticket a unique gift before entering the event.

Publication + Identity
Music
2020

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charro

This display font references handwritten signs I encountered in Mexico. It’s a combination of sophistication and beautiful craftsmanship with a flare. A charro, a Mexican cowboy, represents that sensitive masculinity.

Font Design
Culture
2020–Present

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PESADO

This display font is a hybrid of the western slabs with a hint of LA flare. Inspired by Graffiti and hand drawn letterforms. People always find a way to make words fit in small or large places. A fun contemporary slab with rythm and power.

Font Design
Culture
2022–

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Pesado